Top tips for creating the perfect sales pitch at your next exhibition Posted on Monday, January 18th, 2021 Trade shows and exhibitions are always great opportunities for reaching potential new customers or clients and to boost your business. These events, however, can sometimes require substantial investment of both time and money – so it is important to make the most of these opportunities. To get the best value from your exhibition presence you […] Read More...
10 reasons why you should exhibit Posted on Monday, September 21st, 2020 Whilst trade shows often look like quite an expense for one or two days out of the office, they pack a large punch when it comes to marketing your business, sales generation, and business development. We’ve put together the top 10 reasons why you should be considering exhibiting at shows and events and some handy […] Read More...
Top 5 ways to create the best exhibition stand design Posted on Monday, August 17th, 2020 If you are visiting a large exhibition or trade show there are many things you have to consider when designing your stand. From large format printing and exhibition signage to promotional items and other resources you may need for the duration of the show. We’ve put together a simple list of the top 5 ways […] Read More...
Our top trade show lead generation ideas Posted on Monday, March 30th, 2020 Many businesses choose to exhibit at trade shows in order to raise the profile of their brand and generate new business. The biggest way to achieve that is, of course, to generate enough interest at the event to attract people to your display and gather their information – this trade show lead generation is the […] Read More...
How to select the right staff to manage your trade show stand Posted on Wednesday, March 25th, 2020 Exhibition planning is vital if your business is to benefit properly from your attendance at any trade show or exhibition. These events are major opportunities to boost your corporate brand and attract new clients or customers. There are a lot of different aspects to a trade show that need to be considered – everybody automatically […] Read More...
Shell scheme vs space only – what’s the difference? Posted on Thursday, February 13th, 2020 Many businesses display at trade shows and exhibitions as part of their corporate, overarching marketing strategy. These exhibitions can carry quite a heavy financial investment, so it is important to get the most from these opportunities. In order to ensure a good return on your advertising outlay at these events, you should consider all the […] Read More...
How to successfully market your stand presence before a trade show Posted on Wednesday, January 29th, 2020 Attending trade shows and business conferences can be a great way to market and advertise your business, but can also carry a considerable financial overhead in doing so. If your business is going to invest in an event this way, then it is essential that your exhibition planning generates the best possible results from your marketing […] Read More...
Tips for creating an effective trade show stand design Posted on Monday, January 13th, 2020 Many companies attend trade exhibitions and shows as part of their overall marketing and advertising strategies. These events can generate a lot of interest and business for your company so it is important to make the most of these opportunities when attending these events – and your exhibition stand design is a vital component in […] Read More...
Setting the right goals for your exhibition stand Posted on Monday, December 23rd, 2019 Many businesses choose to attend trade and business exhibitions as a major component of their marketing and advertising strategy. When exhibiting at these events, your exhibition stand design is obviously of great importance – in order to get the design, look and impact of your exhibition stand right you need to have identified your desired […] Read More...
Top things you should know before exhibiting at a trade show Posted on Monday, December 16th, 2019 Many businesses attend trade shows and business fayres as part of their on-going marketing strategy. These events can prove valuable in attracting new business for your company. There can, however, be a lot of preparation and cost involved in attending these events – here are some aspects you should consider in regard to exhibition services, […] Read More...