How to make your own business postcards

Business postcards are a convenient, affordable way to promote your business and get noticed by a wide audience. While postcards don’t sound as classy as the full-page colour ad in the local newspaper, they’ll cost you a fraction of the price and can help you to reach even more people. What’s more, it’s actually perfectly […]

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Using mesh banners for outdoor events

Mesh banners are a great marketing tool for outdoor events, as they have a number of benefits over other forms of banners. Here is a rundown of exactly what a mesh banner is and how it can be used for your next outdoor event. What exactly are mesh banners? Mesh banners are large, vinyl banners […]

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Why you should still send personalised Christmas cards to your clients

Although many of us find writing Christmas greeting cards a chore, most of us still admit to a little thrill of pleasure when we receive them. Business clients aren’t any different. Taking the effort to send clients a physical and personalised Christmas card, as opposed to an irritating online e-card (or even worse, nothing at […]

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Are compliment slips still alive in 2017?

Interesting question. David Attenborough certainly hasn’t declared compliment slips extinct species, although it seems that they are much harder to find than in past times. Do you miss them? Compliment slip printing, from Nottingham to Inverness, Ipswich to Swansea, used to mean that the document or package you received was, in some way, less impersonal […]

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What makes a great envelope design?

We want to take you on a journey.  You’re in the lovely city of Paris.  It’s a beautiful sunny day.  You’re walking along the Seine with the fabulous Notre Dame Cathedral behind you.  Before too long you cross through a courtyard and there, in front of you, is the Louvre.  You stand and admire the […]

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The benefits of double sided leaflet printing – in Derby and across the world!

  “It’s the economy, stupid” was, if you remember, a phrase widely used in President Clinton’s successful Presidential campaign in 1992.  Its meaning is fairly unambiguous – look after the economy (or at least appear to) and you’ll get the vote. The phrase resonates way beyond politics, however.  It doesn’t matter who you are or […]

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Why businesses should consider folder printing

It’s an old saying, but for all that it isn’t hackneyed: You only make a first impression once! We exist today in a hyper-competitive climate – everyone’s after our customers, margins are being squeezed, it’s increasingly difficult to differentiate, and attention spans are short.  Very short! So when you do have their attention – however […]

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How compliment slip printing can benefit your business

For some businesses, compliment slips are becoming something of a forgotten art in terms of maintaining great relations with valued customers and at Instaprint we’re really surprised that’s the case. There is still plenty of room for a compliment slip in today’s modern business world, particularly as an additional means of promoting your brand and […]

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The marketing potential of business stationery

Business often comes down to the power of the brand. How we build up our brand strength can be done in a number of ways, but often getting the little details right can go a long way. Here we look at a few different reasons why, for a relatively small investment, business stationery printing can […]

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The role of leaflets in advertising

When it comes to selling your product or services as a business, a lot of success comes down to a good reputation, a well-presented brand, and generally creating a good impression on people who haven’t heard of you or who don’t understand what you’re offering. Establishing new business isn’t always a walk in the park, […]

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